From: Dawn Barclay
Hi there,
Coming Soon...How To Use the Power of Social Media to Market Yourself a New Career!
Even if social media is new to you: this event will bring you up to speed fast, and why it is vital that you get in on the conversation for your career today.
Here's What It's All About It
Because you're here reading this, may I assume that you are seeking alternative employment, a new career, a different position or want to learn how to market yourself and your brand?
This course will show you How To Market Yourself, Your Brand! Yep, you have a brand! It's called 'YOU'!
Why Is Applying a 'Personal Career Marketing' Strategy Vital to Your Career Success in 2010/11?
The way of looking and searching new employment or making a career change has changed considerably over the past 2, 5 10 years. Many people 'job search' the old ways which is: find an advertisement first, apply for a position and then play a waiting game!
However, it's time to connect the dots...
Employers and businesses you wish to work for, are already visible all over social media sites (networking sites such as Facebook, LinkedIn, Twitter)
They are using blogs (Wordpress, Blogger, Typepad, Tumblr etc) to stay in touch and communicate with consumers and key stake holders.
They are putting the 'face' of their product, service or cause all over the Internet using social bookmarking (Digg, Delicious, Reddit and so on.)
The secret is to: create your own personal career marketing strategy, choose the 'face' or brand you wish to project and then (market) 'interact', communicate your message, network and build relationships with the people that matter!
How Do You Do That?
That's what Personal Career Marketing is all about!
What will you learn?
Well, for starters:
- How to network effectively using social media
- How to use online tools to show case your expertise and talents.
- How to brand yourself on social networking sites (Facebook, LinkedIn, Twitter)
- What to tweet, what not to tweet!
- How have FUN searching and applying
- How to start a conversation with the individuals and places that 'fit' with your strategy
- How to create your Personal Career Marketing Strategy
- How to avoid adverts that don't exist (sorry, it's true)
- How to create a conversational CV and online resume
- How to seperate your personal life from you career goals - and where you musn't make these mistakes
- How to create online profiles that match where your career is heading
And...
- How to use feeds to only view the positions that you are interested in
- How to make your career search and job hunting 10 times quicker
- How to spot bogus job searching sites
- How to introduce yourself using social media
- How to create a CV that people want to read, that they can't stop scrolling
- How to showcase your talents, areas of expertise, USP without sounding 'desperate'!
- How to write compelling introductions (the traditional Cover Letter)
- How to draw positive attention to yourself
- How to find the right people, and 'hang out' with them
- How to add value to the business/employers that you are interested in working in and for
- The Do's and Never Ever Do's
And much more...
Will You Need Any Specific Skills?
No, however because this is a experiential workshop - doing, not just learning information, you will need to be comfortable using the Internet...
Let's see, judge it on this...can you send an email, an email and attachment? Can you carry out a Internet search, can you apply online for positons? Do you already have social networking accounts such as Facebook and Twitter?
Yes, then you'll be grand! If you are reading this...I can presumme you know enough!
If you want to know when the events are launched (without any obligation) just complete the boxes below. You'll receive an email from me in a couple of minutes to let you know I have got your interest. (Oh, and remember your details are never shared!)
To your career success,
Dawn Barclay
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